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Amy Nutt's Articles in Branding

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  • Mascots Impact on Children Sends Strong Messages
    Mascots hold a strong mental image for most people that come in contact with one. But mascots impact on children is much stronger and profound than with any other age group. Children often react with fondness to mascots that display positive characteristics.
  • A Trade Show Display That Can Stand Alone
    One of the best places to gain customers for your business is to attend trade shows and promote your business there. What you do and how your display looks at the trade show can either make or break your business, so here are some tips for how to make sure your appearance at a trade show is a profitable one.
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