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Perry Burns's Articles

  • Businesses at Severe Risk if They Don't Embrace Web 2.0
    Web 2.0 has important implications for how companies attract and retain new business. In a recent survey, businesses were asked what they knew about Web 2.0 and what actions they were taking to reengineer their business. The results show that most are ill prepared. Many are not aware of the implications, have taken limited action and may be at serious risk if they do not react soon.
  • Excel, Next To The Phone It Is Your Most Important Tool
    Running a business without Microsoft's brilliant Excel spreadsheet is like driving a car without mirrors. Doable but very dangerous.
  • How to Organize and Run an Assessment Centre
    Because of the increasing burden of legislation, employers are having to show that their recruitment is fair, honest and transparent. This Article discusses why assessment centres are becoming more important in the recruitment process, how they switch the balance of power back to the employer and how to organize one effectively.
  • How to Prepare for Your Sales Job Interview
    Advice to sales job applicants on interview skills & strengths and weaknesses. We look at questions that may be asked at a sales rep job interview and show how to stand out in a final job interview. There are tips on how to present yourself in the first interview and sales interview questions and sample answers. We give tips on questions to ask interviewers and how to ace a second job interview.
  • How to Run a Leadership Activity
    This article discusses the three main options for training leaders and presents a plan for a leadership training event that anyone can run.
  • It Has To Be Good
    The advent of Web 2.0 has meant that even small businesses are having to re-evaluate their attitude to the web and how they project their web presence.
  • The Black Art of Selling in the Web 2.0 World
    Although many people now know about 2.0, it seems that they have no idea what to do about it. Tthis article explains a bit more about Web 2.0 and explores some strategies to help you re-engineer your business.
  • Why You Won't Make a Will
    Amazingly 60% of people haven't got a will. Not only does this mean that they are running some pretty big risks with their property, they are also missing out on sending some very important messages. Now there is a way to record a 'video will' with messages to your loved ones and even instructions about what you want them to do after you have gone.



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